Course Description
Students will learn how multinational corporations formulate and implement strategies around the world – be it global, regional or multi-national to gain, sustain and protect their competitive advantages. While maintaining an international perspective, the course also emphasizes the use of management tools and techniques that companies use to meet their strategic objectives.
Intended Learning Outcomes
CILO-1: Identify what constitutes strategy and how competitive advantages are developed by multinational corporations.
CILO-2: Identify the reasons why companies internationalize.
CILO-3: Analyze the company’s internal and external environment with reference to global markets.
CILO-4: Identify strategic directions taken by multinational corporations, as well as how these are developed into the formulation of corporate, business, and functional level strategies; and eventually how these strategies are executed.