Course Description
This course aims to familiarize the students with the latest issues and topics in integrated resort. It allows students to develop skills related to a special aspect of integrated resort not presently covered in the other integrated resort related courses offered in the programme. Special topics may include one of the following: Global Issues in Integrated Resorts Management; Technological Advances in Integrated Resorts; Cross Cultural Communication in Integrated Resorts Management; Service Quality Management in International Hospitality; Customer Relationship Management in Integrated Resorts; Crisis Management in Integrated Resorts; Leadership in Integrated Resorts; Facility Management in Integrated Resorts; Environmental Management in Integrated Resorts; or other advance topics in Integrated Resorts Management. These courses are designed to improve and progress global perspectives in integrated resort management, with communication skills being further developed.
Intended Learning Outcomes
Upon completion of this course, students will be able to:
1. Understand the resort concepts, types of resorts by seasonality, designation, size, location and others.
2. Relate and analyse the complex interplay of factors influencing resort development and management from the global perspective, and the Asia Pacific region in particular.
3. Describe the characteristics of resort operation and management based on the visitor markets.
4. Evaluate and critically review studies on issues and topics relevant to integrated resort management.
5. Conduct academic research with communication skills being further developed.