Course Description
Health industry, composed of several components such as health care, pharmaceutical, medical device, community pharmacy, health insurance, etc, is facing multiple challenges and opportunities. This course will introduce the main frameworks of health industry innovation at both meso and micro level. Key management innovation practices will be presented and discussed in this course. Frontier documents in health industry innovation will also be introduced in this course to the students.
Intended Learning Outcomes
CILO-1: Explain how innovation in health industry can improve cost, quality, and access.
CILO-2: Identify the factors that shape the competitive strategies for innovative health industry development.
CILO-3: Distinguish the key considerations to successful adoption and advancement of innovations in health industry.
CILO-4: Evaluate business models across different kinds of innovations in health industry.
CILO-5: Articulate elements needed to create a feasible business model for developing and adopting innovation in health industry.
CILO-6: Craft a business plan related to innovation in health industry.